We’re basically a swimwear site now. Just kidding, but it is true that when warmer weather rolls around, swim trend coverage takes center stage. We’ve covered the rise of the thong bikini among It girls and celebrities, as well as how to wear one in real life—you know, if you aren’t an It girl or celebrity like this author. We’ve documented the massive swim trends taking over this season and the lingerie bikini trend that’s sweeping Instagram as well as the one bikini style that is suddenly dying out. Essentially, we spend a lot of time poring over bikini photos to bring you the latest and greatest in swimwear.
The most recent trend we’ve noticed is low-rise bikinis, which seem to be gaining popularity in the stylish-and-over-40 set. Jennifer Lopez is spotted in them regularly, though she is always ahead of the curve when it comes to swim trends. Remember when she set the internet on fire with this barely there pink bikini? But it isn’t just J.Lo out there trailblazing trends by herself: Sofia Vergara, Tracee Ellis Ross, and Eva Longoria have all joined the low-rise club too. Scroll down to see how they’re wearing the early ’00s trend, and shop the look no matter which celeb’s style speaks to your swimwear aesthetic.
This post was published at an earlier date and has since been updated.
Up next, no-one can believe my go-to bikini is only $25 on Amazon.
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